Sales & CRM UI/UX design services

We design CRMs that sales teams actually use, not avoid. Whether you're starting from scratch or redesigning a legacy tool, we help you build a product that drives adoption and gets work done.

100+ reviews on Clutch.co

We fix what slows sales software down

From messy legacy systems to clean MVPs, we help to make apps from the sales vertical actually usable.

01
Too many features, not enough clarity
CRMs tend to grow messy fast. We bring structure, prioritize what matters, and remove visual noise so users don’t get lost.
02
Sales teams avoid using the product
We design workflows that match how salespeople actually work — fast, focused, and distraction-free.
03
Poor onboarding kills adoption
We simplify the first-time experience with clear steps, helpful tooltips, and just enough guidance to get users active quickly.
04
No design consistency across the app
05
No in-house design team to fix it
06
Outdated UI feels like from 2013

Design with a team that has expertise in your niche

More product design examples
/ 01

Zaplify:

Helped a prospecting automation tool double activation rates with a UX overhaul
/ 02

Gridle:

Redesigned a CRM platform to make it more professional, modern, and usable
/ 03

Favorably:

Built an MVP for an innovative sales enablement platform
/ 04

Ricochet360:

Redesigned a legacy CRM to shorten the steep learning curve for new users

Design functionality that helps your users sell better

Need onboarding that doesn’t suck? A dashboard that’s actually helpful? Or just someone to make your CRM product not feel like 2013?

  • Lead and contact management
  • Customizable sales pipelines
  • Email and SMS campaign builders
  • Proposal templates
  • Meeting schedulers and reminders
  • Sales activity tracking
  • Role-based access and client portals
  • Clear, actionable analytics

Rated 4.9 on Clutch by product teams like yours

Here’s what clients usually highlight when they talk about working with us.

Joseph Ben Zvi
COO
Christopher Byrd
Integrator & EVP
Jamie Conklin
VP Product
Sean Quinn
Founder
Yasmin Bashirova
CEO
Marcus Holmgren
CEO
A woman in a blue shirt posing for a picture
Nikayla Cottone
Founder
Gerard Bonell Prinetto
CEO
Joseph Ben Zvi
COO
Niruban Satchi
Head of Product at RedOwl
Jamie Conklin
VP Product
Sean Quinn
Founder
Yasmin Bashirova
CEO
Marcus Holmgren
CEO
A woman in a blue shirt posing for a picture
Nikayla Cottone
Founder
Gerard Bonell Prinetto
CEO
Joseph Ben Zvi
COO
Niruban Satchi
Head of Product at RedOwl
Jamie Conklin
VP Product
Sean Quinn
Founder
Yasmin Bashirova
CEO
Marcus Holmgren
CEO
A woman in a blue shirt posing for a picture
Nikayla Cottone
Founder
Gerard Bonell Prinetto
CEO

Eeken is a tailored design partner for SaaS startups

01
200+ SaaS products shipped
We grasp things fast, build fast, and solve typical problems easily because we’ve seen them many times
02
In-house designers only
No freelancers. Every Eleken designer trains for 3 months before touching client work.
03
Team expertise
Our Head of Design reviews every project and brings in best practices from past CRM projects.
04
4.9 Clutch rating
Clients stick with us because we work proactively, think critically, and make things usable.
05
Flexible, reliable setup
No long contracts. No fluff. Just monthly design help you can actually depend on.
06
Transparent collaboration
You always know what’s happening — direct communication with a designer, shared progress, no surprises.
Sounds good?
Your dedicated SaaS designer is just one call away.
Redesign with confidence

Our design process keeps things moving

We don’t slow you down with weeks of discovery. We plug in fast, deliver quickly, and stay aligned every step of the way.

1.   3-day trial

We start with real work—1–2 designed screens so you can see how we think.

2.   User Research & structure

For redesigns, we audit what’s broken. For new products, we run discovery, analyze competitors, and build the information architecture.

3.   UI/UX design

You get wireframes, UI options, and prototypes. We iterate quickly based on feedback.

4.   Dev-ready handoff

We organize everything in Figma, build a design system if needed, and stay in touch with your devs during implementation.

5.   Ongoing support

Need new features? Design QA? Product thinking? We stay on board as long as you need us.

Let’s redesign, fix or scale your CRM

Book a call

Start working with reliable dedicated designer this week

01
3-day free trial
Test how we work on your real product before committing.
02
Monthly subscription
No contracts, no long onboarding, no surprises.
03
Dedicated in-house designer
You get one designer focused only on your product, embedded in your team.
04
Backed by Eleken’s full expertise
05
Easy to scale or pause

Test-drive SaaS product design at no cost for 3 days

No middlemen, no outsourcing. You work directly with our full-time SaaS designers.

01

Decide which part of your app to try.

02

We create 1–2 trial designs for you.

03

See our process and results firsthand.

04

Commit only if it feels right.

01

Pick a small part of your existing product.

Explore related expertise

Marketing tools

Designing intuitive tools that help marketers plan, launch, and analyze campaigns with ease.

AI-based solutions

Incorporate our seasoned AI product designers into your team.

Data products

We excel in crafting products for data professionals.

Frequently asked questions

What is CRM UX design?
CRM UX design is the process of creating a user-friendly and efficient interface for Customer Relationship Management (CRM) systems. It focuses on improving user satisfaction and making the CRM easy to use for managing customer data and interactions.
Why is a well-designed CRM system important?
A well-designed CRM system helps businesses streamline workflows, improve customer service, and build strong customer relationships. It also increases user adoption by making the system easy and enjoyable to use.
How does Eleken collaborate with internal product teams?
We work as an embedded design partner — your Eleken designer joins your Slack, attends your standups, and works in your tools. We become part of your team, not just an external agency delivering files.
Who will I work with at Eleken?
You get a dedicated in-house designer trained specifically for SaaS and CRM products. Every project is also supported by our Head of Design, who helps ensure consistent quality and brings insights from 200+ SaaS apps we've worked on.
How fast can we start working with Eleken?
You can get started within a few days. We begin with a 3-day free trial — no paperwork, just real work on your product so you can evaluate fit right away.
What does Eleken’s pricing model look like?
We offer a flexible monthly subscription. No long-term contracts. You can pause or scale up anytime. It’s ideal for fast-moving teams that need consistent design support without the hassle of hiring.
How does CRM UX design improve customer satisfaction?
By making it easier for customer service representatives and sales teams to access and update customer information, CRM UX design helps provide faster, personalized service. This leads to better customer retention and stronger customer relationships.
What is the CRM design process?
The CRM design process involves understanding user needs, conducting user research, creating wireframes and prototypes, performing usability testing, and iterating based on user feedback. This continuous improvement ensures the CRM system meets user expectations and business goals.