Design process

Eleken designers spend about 80% of their time on things other than pushing pixels in Figma. Just let that sink in: Designers spend 80% of their time on things other than design. What is the design process, then? Find the answer here.

Audit

Does your product allow users to achieve their goals easily? Learn how to figure it out, read some tips from the Eleken team on how to conduct a UX audit.

Redesign

To redesign or not to redesign? Here you will find the answer, as well as tips, tricks and best practices from product design professionals to redesign an app for fierce growth.

UX Research

fPeople have become convinced that user research is not just a thing for nerds. Some may think that spending money on user feedback is something that only big companies can afford, but in reality, it is the opposite. Learn why a vast majority of products, including tiny startups, can’t afford to skip the UX research.

UI Design

There are no universal principles of UI design that will automatically make your application beautiful and effective. Still, there are best practices that can help you improve any SaaS project. The best practices you can read below.

UX Strategy

Learn how to build your UX strategy to deliver a product with the needed functionality within the expected timeline and budget and align your expectations of the product with customers’ needs.

Design Thinking

Startups usually base their decisions on what is viable for business or what is feasible for the technology they possess. But design thinking makes you start by analyzing how users interact with your product and creating an iterative design process. This bunch of articles covers design thinking principles, methods and steps — read them to tackle problems the right way.

Journey Mapping

A customer journey map helps you see the user's entire path and immediately identify the gaps in it — the pain points that the design team will need to resolve to create a service or product that improves users’ lives.To better understand how helpful journey mapping can be, check out our stories below.

Wireframing and Prototyping

Do you have trouble distinguishing between wireframe, mockup, and a prototype? You’ve come to the right place. We at Eleken create these three deliverables on a daily basis, and can easily explain their position in the design process.

Visual Direction

The look and feel of the product and its interactivity have a strong influence on user engagement. That’s why we treat icons, buttons, typography design and color schemes with special attention. Find out how UX professionals determine products’ visual direction.

UX Writing

The look and feel of the product and its interactivity have a strong influence on user engagement. That’s why we treat icons, buttons, typography design and color schemes with special attention. Find out how UX professionals determine products’ visual direction.

Design KPIs

How to understand that you and your design team are doing everything correctly and the product is going to provide a great user experience? UX design KPIs examples come in handy here.

Design for Different Audiences

As a design agency, we understand the importance of UX specifics when targeting a particular audience. For instance, UX for children, or seniors. In these articles, we would like to provide insights on what you need to pay attention to when designing products for specific groups of people.

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